Multi-Channel Marketing Blog

Posted by: Manas on Saturday, 05 February 2011

A social media strategy can have its fair share of pros and cons. Depending on your familiarity with the medium, developing your social networking tools may require a significant amount of trial and error—but the positives still outweigh the negatives.

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Letting Go of the Wheel—Navigating the Social Media World

Posted by: Manas on Friday, 04 February 2011

Let’s get one thing straight. Social media marketing isn’t the end-all, be-all of marketing. Neither is email marketing. Eventually, somewhere down the line some new avenue of marketing will develop and every business in the world will gravitate toward it. But until that time, it’s imperative for your business to take advantage of what’s working right now by having a social media strategy.

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What is your Social Media Strategy

Posted by: Manas on Monday, 29 November 2010

In this day and age, every business with a web presence needs to have a social media strategy. Working with social media not only increases brand awareness online and drives traffic to your website, but it also helps manage your online reputation.

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Social Media Marketing Essentials Part II

Posted by: Manas on Saturday, 27 November 2010

Knowing that social media marketing requires two-way communication between you and your community, it’s time to discover what tools you will need in order to make your social media strategy work.

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Social Media Marketing Essentials Part 1

Posted by: Manas on Friday, 26 November 2010

So you have decided to take the plunge into the world of social media marketing. Congratulations! Social media marketing can be a fun, engaging way to get your marketing message out to your customers and develop relationships with them.

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